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4.2: E-Business Introduction

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    38248
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    Chapter Learning Objectives

    E-Business

    1. Clearly articulate the definitions of e-business and e-commerce, highlighting the distinctions between these two terms.
    2. Analyze and communicate the pros and cons associated with engaging in electronic commerce.
    3. Illustrate the stages and processes involved in the business-to-consumer e-commerce cycle.
    4. Ability to list major categories of E-business: Categorize and detail the primary classifications of e-business activities.
    5. Provide concise summaries of the major models employed in the field of electronic commerce.
    6. Explore and discuss various technologies integral to the functioning of e-commerce platforms.
    7. Clearly articulate the concept of blockchain technology, emphasizing its relevance and application in the context of e-commerce.
    8. Provide comprehensive explanations of social commerce and New Retail, elucidating the factors contributing to their growing popularity in the business landscape.

    Introduction

    As we learned in a previous chapter, the internet has had a massive impact on the way we communicate and how businesses operate. Businesses have found new ways to reach customers, expand markets, and transact more efficiently in digital formats. Changes in technology have allowed new business models to flourish while also making it difficult for some industries to keep pace. In general, electronic business has created a revolution in business practices. However, if organizations are going to take advantage of electronic technologies, they must take a strategic perspective. Corporate strategy must align with the company’s e-commerce strategy. In this chapter, we will discuss definitions of electronic business and categories of e-commerce, as well as discussing the trends in e-commerce

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    4.2: E-Business Introduction is shared under a not declared license and was authored, remixed, and/or curated by LibreTexts.

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